ANAHEIM, CA (SIGGRAPH 2013) July 25 2013 - Canon's R&D has been busy, and many of the results were on display at one of the biggest boots at SIGGRAPH. The big attraction was the kabuki dancer, who you looked at through Canon's MREAL virtual reality device (the hand held version was being debuted at the show) was displayed against a virtual environment. A movie director would use this device to see pre-production versions of his movie, blending special effects with actions of real actors.
But what about engineering, I ask Jeff Tepper, Product Marketing Manager of Vertical Solutions at Canon. Jeff shows me the head mounted version of the MREAL system, which lets him handle a facsimile of a part and have MREAL display the model of the part in the setting for which it was intended. Presumably, doing this before a part is actually built would allow corrections and changes with less cost.
Canon's large format printer representatives were also in Canon's booth. They positioned themselves right behind HP in the large format printer market and ahead of Epson. They also claimed HP had "gotten a little lazy," which indicating that they thought the #1 spot may be within their reach.
When asked the reason behind Canon's popularity, they gave the following reasons:
- Ease of use, with features such as paper roll on top of printer, no bending down*. They also boast a big green button, all you have to do to push it, and out comes your print.
- Speed. 25 to 30 seconds for a D-size print.
- Patented print head technology [Do they all say that?]
- Lower cost per page [I've just heard that one, too, but at the Epson booth]
Sounds like we may have to have a showdown to settle this.
More information about MREAL at Canon's website here.
More information about Canon's large format printers here.
*HP has the paper roll on top of their DesignJet T1500 ePrinter, which received our Best of Show award at AIA 2013